Liz Claman is ready to run. On a chilly Sunday morning in
March, she’s decked out in black-and-purple tights, a
gray “Cal Tennis” sweatshirt and a Fox Business
Network hat that reigns in her strawberry-blonde hair. Over
the course of five miles through Palisades Park, she talks
about everything from doing Jane Fonda workouts with Paula
Zahn in the ’80s, to wiping out during a charity ski
run, and how she admires a nun who ran the Olympic trials when
she was in her 50s whom she read about in the book First Marathons.
“I’m so glad we did that,” she says as she
sips water in the kitchen of her Edgewater home after the run
with the New York Times spread across the kitchen island and
her in-laws watching basketball in the living room with her
daughter, Gabrielle. “I’m so energized for the
day.”
You wouldn’t think that Claman needs an extra shot of
energy if you’ve watched her on TV. She’s an anchor
at Fox Business Network and helms three hours of air time a
day—a job she does without showing how draining
it can be. So she’ll do what she can to keep herself
going, even if it means leaving a cushy job at an established
station to get behind something new.
“Ninety-nine percent of the world wants comfy, cozy, and familiar. I’m
in the one percent that needs things shaken up,” she says.
That “comfy, cozy, and familiar“ was at CNBC, where
she worked from 1998 to 2007, anchoring shows such as Morning
Call, Cover to Cover, and Wake Up Call. She helped the new
station gain traction in the crowded cable news world and,
so it would seem, had a plum job worth sitting on—if
she liked being comfortable. And considering that Claman, who
could have easily slid into the Hollywood lifestyle of a spoiled
kid, picked up news instead. It’s not too big a shock
that she jumped at the chance to dive into the unknown.
It’s a decision she came to, in part, by doing what she
did that cold Sunday morning—running. When she saw
herself stuck in a rut, she decided to run the 2006 New York
City Marathon. Never mind that she was born with scoliosis
and doctors told her she’d never run long distances.
Never mind she wanted to quit after mile nine. Never mind that
medics converged on her as she crossed the finish line. It
was something she needed to do, both for herself and her future.
“It hurt. But I knew I had to do it for myself, my kids,
my career, and my life, and when I was crossing that finish
line, I knew there was a lot more that I could do in this world
than just continue on that comfortable path,” she says.
Claman was born in Los Angeles to a doctor father and actress
mother. While all her friends pegged Hollywood for their futures,
Claman knew that news was where she belonged. So when she was
20 years old, she marched into KCBS-TV and declared that she’d
work for free. She was granted an internship, and on the very
last day, she produced a segment on the death of Rock Hudson.
He was “the first big celebrity to die of AIDS,” says
Claman. “I went home and I couldn’t sleep. I knew
what I was going to do with the rest of my life.”

After graduating from the University of California-Berkley,
she went back to KCBS-TV for a job—a paying one this
time—but they turned her down. So she worked as
a receptionist at Samuel Goldwyn, and kept calling CBS.
“Persistence is really what I learned will get you what
you want. You don’t have to be the smartest, you don’t
have to be the best, you don’t have to be the most brilliant.
What you have to be is the one who hangs on the longest.” KCBS-TV
finally relented and hired her as a production assistant.
Toward the end of her time in Los Angeles, Claman answered
a call about a woman who had sicced her pit bull on her neighbors.
When Claman arrived, crew in tow, the woman sicced the dog
on Animal Control, and on Claman’s team. “We got
it all on camera. The animal control officer did survive, but
that one story ended up changing vicious-dog legislation in
Los Angeles,” she says. It also earned Claman an Emmy
for Best Spot Producer.
But wanting to be in front of the camera, she left Los Angeles
for WSYX-TV (ABC) in Columbus, Ohio, where she worked as a
reporter and then weekend anchor. That led to the anchor desk
at WHDH-TV (NBC) in Boston. It also brought her to her husband,
Jeff Kepnes, who also worked at WHDH-TV and is now executive
producer for CNN’s Out in the Open. “He was just
the best writer, and I was impressed by his brain power,” says
Claman. The pair moved to New Jersey when Kepnes got a job
launching MSNBC which, at the time, was located in Fort Lee. “I’m
right behind you,” Claman told him.
But even though she came from a top station in a top market,
she couldn’t
get a job on the national level.
“I stopped, took stock, and recognized all my priorities,” says
Claman.That meant firing her agent and hiring a new one.
“I
don’t golf, but I’ll do the Golf Channel. I don’t
cook, but I’ll do the
home and garden channel,” she told the agent.
At the time, she considered her business know-how to be on
the level of her golf prowess. “I didn’t even balance
my checkbook,” says Claman, but CNBC thought that audiences
would relate to her, and hired her. It obviously was a good
fit–Claman is a sharp, feisty redhead with a soothing
smile and tone of voice, even when she’s reporting on
a pendulum market.
Claman
with her husband, Jeff Kepnes, daughter, Gabrielle, and
son, Julian.
“I went to covering derivatives, oil markets, commodities,
the stock exchange—it was a big change,” she says. “To
this day, I study every night, I research heavily for every
interview I do. You can’t just stop caring once you get
to the top. That’s how I got to Fox Business Network.” When
she trained for the New York City Marathon as a way to figure
out her next career step, she didn’t even know Fox Business
Network existed, but as soon as she heard about it, she quit
CNBC. After she sat out the three months of her non-compete
clause, Fox came calling.
“When
you have a chance to work for a visionary, you don’t
just say no. These opportunities come along once in a lifetime,” she
says. She started off her Fox Business Network tenure in October
2007 with a bang—an interview with billionaire investor
Warren Buffett. Claman and Kepnes still live in New Jersey
with their two children and have no plans to leave any time
soon, especially when you consider how . |